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Location: New York, United States
Fields of operation: Media
Since joining WPP’s MediaCom USA as CEO in 2012, Sasha Savic has led the agency to unprecedented growth, including a series of massive new business wins that spurred Advertising Age to name the shop to its 2016 Agency A-List and both Adweek and Advertising Age to honor MediaCom USA as their 2015 U.S. Media Agency of the Year. Sasha was also Adweek’s 2015 Media Executive of the Year. Prior to joining MediaCom, Sasha was COO of Havas Media Group N.A., responsible for overall business performance in the US and Canada. He also worked as EVP and global managing director for SMG/Publicis Groupe from 2006 to 2010, where he played a key role in managing the agency's global Procter & Gamble business. Sasha’s international experience also includes working for SMG/Publicis Groupe, where his client list included Coca-Cola, Microsoft, ExxonMobil, Intel and MasterCard. Sasha is a sought-after speaker, and has been an industry judge for the Cannes Lions, Effie Awards and Brand Film Festival. Most recently, he served as the Jury Chairman for Adweek’s 2016 Media Plan of the Year competition.