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As The Coca-Cola Company's Global Director, Women's Economic Empowerment, Charlotte is leading the development and implementation of the Company's global strategy in this important area. This includes the ambitious 5by20 initiative to enable the economic empowerment of 5 million women entrepreneurs by 2020. Charlotte's abilities and achievements have been recognised in an impressive series of leading roles in Marketing, Public Affairs & Communications, and Corporate Management. She brings significant worldwide experience to her role having successively risen through national and international roles in North America, the Pacific and Europe. Her commitment and leadership in driving an integrated business focus on sustainability during her tenure as President of Coca-Cola Great Britain led to her most recently leading the Company's sustainability strategy across the European business in her role as European Group Director of Corporate Identity, Public Affairs & Communications. Charlotte is a Fellow of: The Marketing Society, The Institute of Grocery Distribution and the Royal Society for the Encouragement of Arts; a member of the Marketing Group of Great Britain and Women in Advertising and Communications in London. She has been listed among Fast Company’s “League of Extraordinary Women” in July 2012 and Newsweek's '150 Women Who Shake the World' in March 2011. Charlotte is a founder member of the Women's Leadership Council of The Coca-Cola Company.