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Company: Beatie Wolfe
Title: Artist & Innovator
Location: London, United Kingdom
Fields of operation: Entertainment, Life & Health
Named by WIRED Magazine as one of "12 folk changing the world this year" singer-songwriter Beatie Wolfe is at the forefront of pioneering new formats for music, which reunite tangibility, storytelling & ceremony to the album in this digital age. In this vein, Wolfe has created a series of world’s-first designs that bridge the tangible and digital, which include: a 3D vinyl for the iPhone; an intelligent album deck of cards; a Musical Jacket - designed by the tailor who dressed Bowie, Jagger and Hendrix and cut from fabric woven with Wolfe’s music - and most recently the world's first live 360 AR album stream, broadcast from the quietest room on earth. Beatie Wolfe is the definition of a 21st century artist and perhaps the only musician to have her album's art exhibited in London's V&A Museum, address the VPs of Apple on innovation and have the American Alzheimer's Association adopt the findings from her Power of Music & Dementia study. Forbes calls Wolfe "an Artist with a capital A" and "a true pioneer" for mixing her music with art, technology, science and taking it to entirely new dimensions.