Patrick Wölke

Patrick Wölke, 37, has long-standing experiences in Online Marketing, Programming, Product and eCommerce business.

Since August 2010, he is Managing Director of the Media Innovation Lab GmbH (iLab). The iLab is Hubert Burda Media`s digital think tank as well as it is running core digital businesses within the publishing part of HBM. “Today we are focused on transforming the magazine experience in to a digital media world” Patrick Wölke describes one of the current main functions.

Patrick Wölke comes from AOL, where he was eight years working in various capacities, most recently in London and Hamburg as Head of Programming and Marketing, overseeing the operations in the UK, Germany and France.