Marko Ahtisaari on Blyk
Author: Bernd Hölzner
Today Financial Times Deutschland (FTD) published a portrait on Marko Ahtisaari, responsible for the brand and design of Blyk and member of the worldwide DLD community. Marko presented Blyk to the DLD audience last year and recently gave a keynote on the ADC Brands and Ideas Congress. Blyk offers free mobile phone service to teens and young adults who agree to view advertising. 200.000 teenagers already use Blyk in Great Britain. According to FTD, MMS advertising seems to work for both advertisers and Blyk so far -- the company already launched more than 1.000 campaigns. Blyk starts in Germany and three other European countries in 2009. Read more on this topic here (German link).

