Hubert Burda Media increases Share in Glam

With over 60 publishers, Glam Deutschland reaches some 3.4 million Internet users a month (comscore). Dr. Marcel Reichart, co-founder of DLD: "Glam's launch in Germany succeeded with the rapid market leadership and the development of a top team." Numerous innovative marketing campaigns have already been run in the German Glam network with clients like L'Oréal, Swarowski, Philips and AEG Electrolux. Glam Deutschland works together with more than eighty agencies and clients.

Glam Deutschland will be expanding its range of services in the next few months, says Dr. Marcel Reichart: "Innovations like Glam TV, the 'Eco' channel for the 'Lohas' target group, and Brash, the online network aimed at men, make the platform even more attractive to publishers and brand clients."

Ralf Hirt, Vice-President of Glam Media International and Director of Glam Media, adds: "Following the successful start we're now looking forward to the next phase: to be able to offer our advertising and agency clients increasingly holistic and cutting-edge advertising programmes."