Chris Bangle on designing Gina

Author: Marcel Reichart

Listen to our DLD speaker and friend Chris Bangle, Director of Design at BMW Group, on designing GINA, a marvelous and almost morphing sports concept car, like a modern sculpturer, found on sevenload.de. GINA stands for "Geometry and Functions In "N" Adaptions" - its principle is supposed to grant more freedom for car design. According to Bangle, "personal customer requirements will broaden the context of our products and change the core values that define the car industry along the way."

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Tags: BMW· Chris Bangle· dld· Gina· Sevenload